Atlanta, GA

Orlando Burgos Pimentel

  • Consultant & Manager - Strategic Communications & Process Improvement

  • President - University of Georgia's Latino Alumni Council

My specialty is understanding how the world works - from human behavior, market trends, to design - and using Communication, Management, Strategy, and Problem-solving to drive sustainable, long-term change.


I help national-to-local businesses and organizations:

  • Engage & impact internal, B2B, and B2C audiences

  • Improve their internal and external operations


In short, I like figuring out how to make things better than before.

o.pimentel@outlook.com

o.pimentel@outlook.com

/OrlandoPimentel

/OrlandoPimentel

EXPERTISE

  1. Program & Project Management

Direct and manage cross-functional programs and projects up to $400k

  1. Account & Relationship Management

Build and foster partnerships, from clients to stakeholders, that drive and sustain growth and opportunities

  1. Marketing & Communication

Develop and execute B2C and B2B marketing strategies and campaigns that strengthen brands and engagement

  1. Insights & Strategy

Use data to uncover actionable insights and identify opportunities that make businesses more efficient, and translate them into actionable strategies

  1. Spanish-Speaker

Fluent in cross-cultural communication and insight development for Hispanic/Latino markets and audiences

  1. Leadership

  • Omnicom Group - Nominated as a rising leader

  • University of Georgia

  • La Unidad Latina, Lambda Upsilon Lambda, Inc.

ClientS

Work Samples

Management Plans

• Committee Operations Roadmap Plan

• Digital Communications Strategy Brief

Copywriting & Design

• Flyer - ENGLISH

• Flyer - SPANISH

• Website Copy

• Newsletter Copy

Survey Instruments

Management Plans

• Committee Operations Roadmap Plan

• Digital Communications Strategy Brief

Copywriting & Design

• Flyer - ENGLISH

• Flyer - SPANISH

• Website Copy

• Newsletter Copy

Survey Instruments

My LIFE JOURNEY

Growing Up

Franklin, GA & Bajo Grande, MX

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Community-building

I was raised in small, rural communities, which helped me see the importance of building people-driven relationships, collaboration, and communication.

These communities depend on fostering connection through kindness, trust, and enrichment.

Growing Up

Franklin, GA & Bajo Grande, MX

-

Community-building

I was raised in small, rural communities, which helped me see the importance of building people-driven relationships, collaboration, and communication.

These communities depend on fostering connection through kindness, trust, and enrichment.

2013 - 2017

Athens, GA

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Advertising & Visual Arts @ UGA

In undergrad, I discovered my passion for storytelling and strategic communication through different forms of written and visual media.

After discerning different fields, I eventually landed on Advertising because of its ability to impact and influence audiences from a personal to large scale.

I was also part of the University's first Visual Arts minor cohort, which gave me a hands-on approach to master visual, design, and media principles.

2013 - 2017

Athens, GA

-

Advertising & Visual Arts @ UGA

In undergrad, I discovered my passion for storytelling and strategic communication through different forms of written and visual media.

After discerning different fields, I eventually landed on Advertising because of its ability to impact and influence audiences from a personal to large scale.

I was also part of the University's first Visual Arts minor cohort, which gave me a hands-on approach to master visual, design, and media principles.

2017 - 2022

Washington, D.C.

-

Market Research

I was driven to start my career in the nation's capital to understand how decisions that impacted our nation were made, from policy, communications, and business operations.

I specialized in market research, going on to work here for 6 years and learning how to use insights to drive impact for Fortune 500 companies, government agencies, and national nonprofits.

2017 - 2022

Washington, D.C.

-

Market Research

I was driven to start my career in the nation's capital to understand how decisions that impacted our nation were made, from policy, communications, and business operations.

I specialized in market research, going on to work here for 6 years and learning how to use insights to drive impact for Fortune 500 companies, government agencies, and national nonprofits.

2023 - Present

Atlanta, GA

-

Strategic Communications

I moved back to my home state to apply what I learned in D.C. to Atlanta's organizations that make a positive difference within local communities.

I also joined UGA's Latino Alumni Council to support Latino & Hispanic alumni in their professional development, as well as support the next generation undergrad students.

2023 - Present

Atlanta, GA

-

Strategic Communications

I moved back to my home state to apply what I learned in D.C. to Atlanta's organizations that make a positive difference within local communities.

I also joined UGA's Latino Alumni Council to support Latino & Hispanic alumni in their professional development, as well as support the next generation undergrad students.

Personal

When I'm not working, I enjoy being in community, reading about human behavior, and getting lost in music.

Slices of life

Vintage Car Under Palm Trees
Vintage Car Under Palm Trees
Coastal Scene with Boats
Coastal Scene with Boats
Outdoor Café Seating in a Sunlit Alley
Outdoor Café Seating in a Sunlit Alley
Urban Street Fashion Portrait
Urban Street Fashion Portrait

Thanks for visiting!

-Orlando